It can be tricky finding the perfect gift for someone you care about , so for this Father’s Day I’m going to help you out with an idea that’s convenient and failproof . There are a lot of options out there, but you can be confident that a gift card delivers! Research by the Retail Gift Card Association shows 1 in 6 shoppers plan to buy Dad a gift card for Father’s Day. Gift cards have been the most requested gifts in America for years and it makes sense! When you receive one you have the freedom to use the card to buy something you truly want for yourself… without feeling guilty about it. Gift cards are increasingly versatile because most can be spent in-store, online, or via mobile devices like smartphones. Most shoppers prefer a physical gift card, but half of them now know how to redeem an egift card, too! So when you’re picking out a gift card for Dad this year here’s a tip to keep in mind: You can still put a lot of thought into the gift card you buy him. Make it specific to his hobbies and interests. Is he into home improvement? DIY projects? The great outdoors?

Here’s a look at some popular gift card choices. They include those for major online retailers like eBay, or for outdoor retailers like Bass Pro Shops or Cabela’s.

And don’t forget to have some fun with presentation, too. You can choose from a variety of fun gift card holders like these picutred!

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