Father’s Day and Graduation Season are just around the corner! As you look for the perfect gift ideas, I recommend a choice that is failsafe, convenient, and will suit the Dads and Grads on your shopping list.

Year after year, gift cards are the most requested gift in America. Shopper research by the Retail Gift Card Association found roughly three quarters of U.S. shoppers plan to buy plastic gift cards this year and one quarter will buy eGifts.

And it makes sense! Gift cards enable recipients to have the freedom to buy something they want without feeling guilty about it. Plus, most can be bought and spent in-store, online, or via mobile devices like smartphones.

So when you’re picking out a gift card for Dad or a special graduate in your life, here’s a tip to keep in mind: You can put a lot of thought into the gift cards you buy by making them specific to the recipient’s hobbies and interests. Are they into electronics? The great outdoors? DIY projects? Fashion?

Here’s a look at some popular gift card choices:

1. A Best Buy gift card opens the door to the most advanced technology available, with Blue Shirts there to guide your every choice. They have a wide variety of top brands for TVs, tablets, laptops and even home appliances.

2. Outdoor retailers like Cabela’s offer quality outdoor gear and enjoyable shopping experiences, especially in-store through their education and entertainment features. A gift card is a perfect way to take the guesswork out of shopping to make sure the recipient can buy the camping or fishing gear they want most.

Using the Raise mobile app, you can buy discounted gift cards to over 3,000 brands via a gift card marketplace, and you can also add existing gift cards to a mobile wallet. Raise makes it easier than ever to save on everyday purchases—in fact, consumers who have used the platform have saved $125 million. You can download Raise from the App Store or Google Play Store. Or just visit Raise.com.

3. Why not try giving a trip to the movies? Regal Cinemas offers opportunities to give a terrific movie experience that all ages will enjoy. They have more than 560 locations nationwide, and with great blockbuster movies on the horizon, a gift card is a perfect way to make sure the people on your list can treat themselves to some fun.

4. Sears gift cards make great gifts for Dads looking to expand their tool collection with Craftsman Tools, relax in a new pair of Levi’s Jeans or watch the latest shows on a new Samsung TV or tablet. Grads can shop clothes, shoes, and games from great brands like Skechers and Nike, to Xbox and Playstation.

Shoppers who choose to buy physical gift cards shouldn’t forget presentation. Many retailers offer a variety of packaging options to help personalize your gifts even more.

With these ideas - you are well on your way to giving the Dads and Grads in your life the perfect gift!

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